Year & Role

2018–2019 | UX/UI & Motion Designer

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Description

Co-led promotional and product design for an international music app. Delivered TV and social ads, investor keynotes, and UX/UI proposals in close partnership with founders and leadership to support growth and fundraising.

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Output

• Product prototypes for key flows, aligning UI with brand and monetization goals.
• Iconography and layout proposals, plus supporting color and type tokens.
• Promo video suite for TV and social, including storyboards, edits, and in-app motion.
• Investor keynote presentations with narrative, visuals, and metrics framing.
• Cross-team coordination across design, marketing, and events to deliver on deadlines.

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Impact

App and campaign animations were adopted and remain in use. Leadership secured company-wide investment with the new storytelling assets. Shipped the full promo package, raised component and motion consistency across channels, and shortened production time per asset.

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