About me

Hi, I'm Hugo!

A Senior Experience Designer and Graphic Design Professor with 10 years across branding, video project management and creation, content strategy, and iconographic illustrations.

Contact
📞 +52 81 8092-4447
📧 info@hugovillarreal.com

Work Experience

Graphic Design Professor
Universidad de Monterrey · 2026 – Present
Integrating trend analysis methodologies, local-AI implementation, and information design frameworks into active classroom pedagogy. Proactively collaborating to elevate UDEM's design throughout campus.
  • Classes taught: Information Design, Design Trends, History & Philosophy for Graphic Design, and Investigation Skills for Final Project / Thesis
UX Engineering Senior Analyst
Accenture México · 2021 – 2026

  • Redesigned an existing B2B portal for a leading tire company, while leading customer workshop sessions.

  • Design Lead for the IDS (Information Digital Services) department — branding projects, company comms, intranet, and general visuals for one of the Top 25 global oil and gas companies.

  • Proposed features designed from scratch to optimize and improve the complete B2B portal for a leading candy brand; final design and video presentation praised by client's leadership based on customer interviews and feedback.

  • Defined the Motion System Guidelines including logic, principles, preset times, and animations; created 50 UI components based on atomic design principles; set up 20 interaction prototypes for the Design System of one of the 25 Best Large Workplaces in Consulting & Professional Services.

Creative Lead: Web, UI/UX & Motion
Elemental Studio · 2018 – 2019

Project manager for all social, website, and ad-campaign content for the digital services of one of the Top 5 Entertainment Companies in Latin America; developed website UI proposals and assisted with video creation.Developed key UX and UI designs and app animations for an iOS freemium music app.

  • Motion graphics coordinator for ad spots for TV, movie theaters, and social media for the rebrand and soft-relaunch of one of the top 3 streaming services in Latin America.

Creative Design Coordinator
Besser Energy · 2015 – 2016

Developed, designed, and supervised the production for a cleaner brand with updated stationery, corporate documents, Keynote presentations, photography, animations, and web design.

 

Education

Master of Science in Digital Design
The University of Edinburgh
2022 – 2025 · Grade: 71 (GPA A3) · Graduated with Merit
- Created a 3D short with Cinema 4D.
- Developed a Unity retro-inspired minigame.
- Notable classes: Interactive Media, Game Design Studio, Design Entrepreneurship & Innovation.

 

Bachelor in Graphic Design
Universidad de Monterrey
2012 – 2016 · Grade: 9.44 (GPA A) · Obtained Intercultural Skills Degree
Exchange — Woodbury University · GPA: 3.93 Member of the following programs:
- Honors Leadership
- High Performance Trainings

 

Certifications

  • Generative AI for UI Designers
  • Gen AI Essentials
  • Fine-tuning your ChatGPT Prompts
  • Information in the Digital Age
  • Agile for Executives
  • PowerSkills Storytelling
  • Dale Carnegie's Skills for Team Success
  • Improv Skills Applied to Creative Development
  • Make Enemies & Gain Fans
  • Design Systems
  • How to Touch Someone's Heart with Design
  • Team Collaboration and Communication