{"collectionById":{"d4a5b68c-8afd-4bbe-a7ac-e9a8422fedde":{"id":"d4a5b68c-8afd-4bbe-a7ac-e9a8422fedde","name":"Blog Articles","fieldSchemas":[{"id":"112a5d36-c2fe-4270-89db-11332b6d141c","name":"Topic","type":"plain_text"},{"id":"0b77f83b-c31a-4889-b9b3-9a6d2e41fc86","name":"Author Bio","type":"rich_text"},{"id":"0a981f8a-7dbb-440d-a940-25d9060c9b11","name":"Author Job Title","type":"plain_text"},{"id":"402ba26f-8f6d-4f5f-bf20-62e6549f4ad4","name":"Slug","type":"slug","role":"slug"},{"id":"df1c88d1-4bd8-4ecd-9059-463b9589de92","name":"Author Name","type":"plain_text"},{"id":"1f58afa6-2748-4188-b4a4-f1e54e37eca9","name":"Hero Image","type":"image"},{"id":"3084d9ba-ab55-4e5a-931b-b9db3d09105f","name":"Article Content","type":"rich_text"},{"id":"b7712ee6-f9fd-4781-8c5c-e7e10ce8f81e","name":"Publish Date","type":"date"},{"id":"f2ba59b9-49cc-4ec6-9416-bda99d4c8383","name":"Title","type":"plain_text","role":"primary"},{"id":"676063ae-971f-41f4-a8ff-51f75c78431d","name":"Reading Time","type":"plain_text"},{"id":"7eeb4aed-e691-4ca9-b11a-c4bff166e4f6","name":"Summary","type":"plain_text"}],"itemById":{"7ced4be9-c1c8-40ba-adf8-bc720169b799":{"id":"7ced4be9-c1c8-40ba-adf8-bc720169b799","index":"'^","collectionId":"d4a5b68c-8afd-4bbe-a7ac-e9a8422fedde","fields":[{"id":"e09c5fc1-7900-4b99-9e76-da87bc0ff900","value":"{\"root\":{\"children\":[{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"The first pages of a design thesis are the ones people rush the most and regret the most. Everyone wants to get to the making. But the problem statement, the objectives and the scope are what decide whether the making will make sense. Leave them fuzzy and every chapter after them inherits the fuzz.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Here's how to write each part, with examples you can check your own draft against.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"The problem is a gap\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"heading\",\"version\":1,\"tag\":\"h2\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"In \",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":2,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Research for Designers\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" (2016), Gjoko Muratovski argues that a clear definition of the design problem is the first requirement of the design process. In a thesis, your design problem is also your research problem.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"The most useful way to define it: a problem is a gap between where things are and where they should be. On one side, the current situation (what exists). On the other, the desired situation (what you'd like to exist). Your project lives in the space between the two.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"A good problem statement does four jobs:\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Sets the scope\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" of the research and the project.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":1},{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Guides\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" the objectives, the methods and how you'll judge success.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":2},{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Justifies\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" why the problem matters, socially or professionally.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":3},{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Specifies\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" what you'll measure or aim for.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":4}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"list\",\"version\":1,\"textFormat\":1,\"listType\":\"bullet\",\"start\":1,\"tag\":\"ul\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Design is expected to fix things\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"heading\",\"version\":1,\"tag\":\"h2\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Graphic design sits between the applied arts (bringing composition and creativity to everyday objects, from a mug to a magazine) and the applied sciences (using systematic knowledge to reach practical goals). That matters for a thesis. In a design program, the expectation is usually an applied solution, not only an analysis of the problem.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Put simply: understanding a problem well is half the job. You also have to make something that addresses it and holds up in the real world.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"An example problem statement\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"heading\",\"version\":1,\"tag\":\"h2\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"This one is adapted from my own master's project at the University of Edinburgh (2025), a mobile game prototype about personal finance:\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":2,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Financial education tends to work best when it's timely and relevant to the person receiving it. Research has found that the effects of traditional financial education fade quickly: even long courses lose most of their measurable effect on behavior within about two years, which supports a \\\"just in time\\\" approach delivered at the moment of decision. This project addresses how to create an experience that translates financial topics into a game format that supports understanding and engagement, without relying on quiz-based methods that often fail to hold interest.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":2,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"The research behind that second sentence is a meta-analysis by Daniel Fernandes, John Lynch and Richard Netemeyer, published in \",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":2,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Management Science\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" in 2014.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Look at the structure. There's a current situation (education whose effect fades), a desired one (learning that arrives when it's useful and keeps people interested), evidence for why the gap matters, and a clear direction that doesn't yet name the deliverable.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"The general objective: what, and for whom\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"heading\",\"version\":1,\"tag\":\"h2\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Objectives state what you want to achieve. They start with action verbs: analyze, design, develop, evaluate, propose, identify, implement.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"The general objective is the main goal of the whole project. It should relate to design and visual communication, be specific enough to measure, and be achievable in the time you actually have.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"A well-built general objective usually has these eight features:\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"It uses words like \\\"the purpose\\\", \\\"the intention\\\" or \\\"the objective\\\".\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":1},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"It focuses on a single idea.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":2},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"It uses an action verb: develop, design, examine, discover.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":3},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"It uses neutral wording.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":4},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"It may include a short definition of the phenomenon.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":5},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"It may mention the method used to gather data.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":6},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"It names the audience or population.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":7},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"It states the context.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":8}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"list\",\"version\":1,\"listType\":\"number\",\"start\":1,\"tag\":\"ol\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Here's an example with most of them marked:\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":2,\"mode\":\"normal\",\"style\":\"\",\"text\":\"The objective of this work \",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":3,\"mode\":\"normal\",\"style\":\"\",\"text\":\"(1)\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":2,\"mode\":\"normal\",\"style\":\"\",\"text\":\" is to design a graphic communication strategy \",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":3,\"mode\":\"normal\",\"style\":\"\",\"text\":\"(3)\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":2,\"mode\":\"normal\",\"style\":\"\",\"text\":\" aimed at reducing \",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":3,\"mode\":\"normal\",\"style\":\"\",\"text\":\"(4)\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":2,\"mode\":\"normal\",\"style\":\"\",\"text\":\" harmful heavy drinking \",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":3,\"mode\":\"normal\",\"style\":\"\",\"text\":\"(2)\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":2,\"mode\":\"normal\",\"style\":\"\",\"text\":\", defined by the World Health Organization as consuming 60 grams or more of pure alcohol on at least one occasion in the past 30 days \",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":3,\"mode\":\"normal\",\"style\":\"\",\"text\":\"(5)\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":2,\"mode\":\"normal\",\"style\":\"\",\"text\":\", among young adults \",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":3,\"mode\":\"normal\",\"style\":\"\",\"text\":\"(7)\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":2,\"mode\":\"normal\",\"style\":\"\",\"text\":\" living in the Monterrey metropolitan area \",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":3,\"mode\":\"normal\",\"style\":\"\",\"text\":\"(8)\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":2,\"mode\":\"normal\",\"style\":\"\",\"text\":\".\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":2,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Feature 6 is optional. If your method is central to the project, add it, for example \\\"through a perception survey\\\".\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Four questions to test it\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"heading\",\"version\":1,\"tag\":\"h3\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Run your general objective through these. If any answer is no, rewrite it.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Does it describe a communication purpose, not a deliverable?\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\": \\\"Design a campaign...\\\" instead of \\\"Communicate X to Y...\\\"\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":1},{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Does it say who it's for?\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\": No audience. If it's for everyone, it's for no one.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":2},{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Is it achievable in the time you have?\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\": Goals far too ambitious for one or two semesters\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":3},{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Can you tell at the end whether you achieved it?\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\": Verbs like \\\"improve\\\", \\\"learn\\\" or \\\"understand\\\", which can't be measured as written\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":4}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"list\",\"version\":1,\"textFormat\":1,\"listType\":\"bullet\",\"start\":1,\"tag\":\"ul\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"The trap: medium versus end\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"heading\",\"version\":1,\"tag\":\"h3\"},{\"children\":[{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"\\\"Design a visual identity system...\\\"\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\": \\\"Establish a coherent visual presence for...\\\"\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":1},{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"\\\"Create a graphic campaign...\\\"\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\": \\\"Raise awareness among university students about...\\\"\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":2},{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"\\\"Develop an infographic...\\\"\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\": \\\"Communicate data about X in an accessible way to Y\\\"\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":3}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"list\",\"version\":1,\"textFormat\":1,\"listType\":\"bullet\",\"start\":1,\"tag\":\"ul\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"The common mistake is confusing the medium (the logo, the poster, the infographic) with the end (what that medium has to achieve: communicate, position, raise awareness). The general objective says what and for whom. The how comes later.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Notice that the alcohol example above still opens with \\\"design a strategy\\\". It passes the eight features, but the medium test pushes it one step further: \\\"The objective of this work is to reduce harmful heavy drinking among young adults in the Monterrey metropolitan area through graphic communication.\\\" Now the strategy is the means and the reduction is the goal.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Specific objectives\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"heading\",\"version\":1,\"tag\":\"h2\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Specific objectives break the general one into steps. Each should pass this checklist:\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Starts with an actionable verb:\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" analyze, identify, define, evaluate, build, validate. Avoid \\\"understand\\\" or \\\"learn\\\".\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":1},{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Is concrete:\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" someone else could carry it out by reading only that objective.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":2},{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Is verifiable:\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" there's something to show at the end, like a document, a recorded decision or a test result.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":3},{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Adds to the general objective:\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" if you deleted it, would the general objective get weaker?\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":4},{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Doesn't describe the final result:\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" that's the general objective's job.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":5}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"list\",\"version\":1,\"textFormat\":1,\"listType\":\"bullet\",\"start\":1,\"tag\":\"ul\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Red flags\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"heading\",\"version\":1,\"tag\":\"h3\"},{\"children\":[{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Two objectives say the same thing in different words.\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" Communicate, inform and raise awareness are not that different. Merge them or cut one.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":1},{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"No objective mentions the user or audience.\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" The project is missing a communication perspective. Building user personas usually fixes this.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":2},{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"The objectives have no logical order.\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" They should follow the sequence of the work: investigate, then define, then develop, then validate.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":3}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"list\",\"version\":1,\"textFormat\":1,\"listType\":\"bullet\",\"start\":1,\"tag\":\"ul\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Scope: how far the project goes\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"heading\",\"version\":1,\"tag\":\"h2\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Scope defines the depth and breadth of the project: how many pieces, for whom, where and when. Define it clearly on four fronts:\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"target population\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":1},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"geographic context\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":2},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"time period\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":3},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"media or platforms\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":4}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"list\",\"version\":1,\"listType\":\"bullet\",\"start\":1,\"tag\":\"ul\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"A scope statement can be one sentence: \\\"A wayfinding system for design students at a university, applied to the communication building, during one spring semester.\\\"\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Scope also means stating what the project won't do. Here's the scope from the same Edinburgh project:\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":2,\"mode\":\"normal\",\"style\":\"\",\"text\":\"This project focuses on designing and evaluating a prototype that includes the core game loop, an onboarding sequence, one complete level and a sample economy. It does not attempt to produce production-ready software or develop backend systems.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":2,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"That second sentence saves a lot of arguments later. Nobody can fault you for missing something you openly excluded.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Limitations: what could get in the way\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"heading\",\"version\":1,\"tag\":\"h2\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Limitations are the obstacles that could affect the project or its results. The usual ones:\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"limited time\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":1},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"budget, if there is one\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":2},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"access to users\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":3},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"technical resources\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":4},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"a very specific context that may not generalize\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":5}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"list\",\"version\":1,\"listType\":\"bullet\",\"start\":1,\"tag\":\"ul\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Write them plainly. The same project closed its scope with: \\\"Due to time constraints, the test sample was limited, and knowledge gain was not measured.\\\" That isn't a confession. It tells the reader exactly how much weight the results can carry, which is what a good researcher does.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Watch your own biases\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"heading\",\"version\":1,\"tag\":\"h2\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Cognitive biases shape research long before anyone analyzes data. Two show up constantly in thesis work:\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Confirmation bias:\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" looking only for information that supports what you already believe, and quietly ignoring what contradicts it.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":1},{\"children\":[{\"detail\":0,\"format\":1,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Availability bias:\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" giving more weight to whatever comes to mind easily, as if being easy to remember made something more common or more important.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"textFormat\":1,\"value\":2}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"list\",\"version\":1,\"textFormat\":1,\"listType\":\"bullet\",\"start\":1,\"tag\":\"ul\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"The problem statement is where both sneak in. If every source you cite agrees with you, go looking for one that doesn't.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Five questions before you write\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"heading\",\"version\":1,\"tag\":\"h2\"},{\"children\":[{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"What problem are you solving?\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":1},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Who is it for?\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":2},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Why does it matter?\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":3},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"What results do you expect?\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":4},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"What does your project not include?\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":5}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"list\",\"version\":1,\"listType\":\"number\",\"start\":1,\"tag\":\"ol\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Answer each one in a single sentence. If one of them takes a paragraph, that's the part of your thesis that isn't clear yet, and it's the part to fix first, ideally with your advisor, before you write another page.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Further reading\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"heading\",\"version\":1,\"tag\":\"h2\"},{\"children\":[{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Muratovski, G. \",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":2,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Research for Designers: A Guide to Methods and Practice\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" (SAGE, 2016).\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":1},{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Fernandes, D., Lynch, J. G. and Netemeyer, R. G. \\\"Financial Literacy, Financial Education, and Downstream Financial Behaviors.\\\" \",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":2,\"mode\":\"normal\",\"style\":\"\",\"text\":\"Management Science\",\"type\":\"text\",\"version\":1},{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\" 60, no. 8 (2014).\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"listitem\",\"version\":1,\"value\":2}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"list\",\"version\":1,\"listType\":\"bullet\",\"start\":1,\"tag\":\"ul\"}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"root\",\"version\":1}}","itemId":"7ced4be9-c1c8-40ba-adf8-bc720169b799","fieldSchemaId":"3084d9ba-ab55-4e5a-931b-b9db3d09105f"},{"id":"8d8b457b-be6e-4713-828e-a52d2bdc074a","value":"Hugo Villarreal","itemId":"7ced4be9-c1c8-40ba-adf8-bc720169b799","fieldSchemaId":"df1c88d1-4bd8-4ecd-9059-463b9589de92"},{"id":"661491be-7697-4fc0-acb2-3cd10b738cdd","value":"Senior Experience Designer · Design Educator","itemId":"7ced4be9-c1c8-40ba-adf8-bc720169b799","fieldSchemaId":"0a981f8a-7dbb-440d-a940-25d9060c9b11"},{"id":"ce466795-9eee-4aa4-8d75-f7e6afdcdd22","value":"{\"root\":{\"children\":[{\"children\":[{\"detail\":0,\"format\":0,\"mode\":\"normal\",\"style\":\"\",\"text\":\"I design interfaces, design systems and motion for enterprise products, and I teach graphic design at Universidad de Monterrey.\",\"type\":\"text\",\"version\":1}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"paragraph\",\"version\":1,\"textFormat\":0,\"textStyle\":\"\"}],\"direction\":null,\"format\":\"\",\"indent\":0,\"type\":\"root\",\"version\":1}}","itemId":"7ced4be9-c1c8-40ba-adf8-bc720169b799","fieldSchemaId":"0b77f83b-c31a-4889-b9b3-9a6d2e41fc86"},{"id":"3c0831c6-1d47-4627-b99d-bd394f703fea","value":"How to Write the Problem, Objectives, Scope and Limitations of a Design Thesis","itemId":"7ced4be9-c1c8-40ba-adf8-bc720169b799","fieldSchemaId":"f2ba59b9-49cc-4ec6-9416-bda99d4c8383"},{"id":"d0ac1e4d-b45f-4e4d-86d5-9e37943b06ae","value":"2026-06-04","itemId":"7ced4be9-c1c8-40ba-adf8-bc720169b799","fieldSchemaId":"b7712ee6-f9fd-4781-8c5c-e7e10ce8f81e"},{"id":"f39a4757-a47f-4c9d-92aa-a57fc4865fe3","value":"A practical guide to framing a design research project: the problem statement, general and specific objectives, scope and limitations.","itemId":"7ced4be9-c1c8-40ba-adf8-bc720169b799","fieldSchemaId":"7eeb4aed-e691-4ca9-b11a-c4bff166e4f6"},{"id":"498c2a1b-f0c0-43e3-88a9-c348bb963c02","value":"Research","itemId":"7ced4be9-c1c8-40ba-adf8-bc720169b799","fieldSchemaId":"112a5d36-c2fe-4270-89db-11332b6d141c"},{"id":"8e01faa9-caaa-41da-8ed2-ab8969b4674c","value":"6 min read","itemId":"7ced4be9-c1c8-40ba-adf8-bc720169b799","fieldSchemaId":"676063ae-971f-41f4-a8ff-51f75c78431d"},{"id":"61b34899-451b-45b1-80af-e1ea02e36fb7","value":"{\"image\":\"b4d27920708e766bb94cbe878a703d221c32aab1\",\"imageThumbnail\":\"01de819c80f6a499e2fde81d314a8900844ee7f7\",\"originalImageHeight\":1094,\"originalImageWidth\":1600,\"altText\":\"\",\"fileName\":\"design-thesis-problem-objectives-scope-limitations.jpg\"}","itemId":"7ced4be9-c1c8-40ba-adf8-bc720169b799","fieldSchemaId":"1f58afa6-2748-4188-b4a4-f1e54e37eca9"}]}}}},"slugByItemId":{"dde2c9c5-d33d-4485-b79f-16a6fc1135f5":"atomic-design-in-figma","5d5b785c-6b20-4cbc-82cc-fab2f5afe573":"cognitive-biases-in-trend-research","25690feb-ad3f-44f9-a3f9-489c185b724c":"designing-icons-for-screens","d1b6da52-8b7c-4a77-8a9a-2385a1f0a71c":"figma-color-variables-design-tokens","542d1e93-a75a-4dea-8266-d92a1a0749ee":"how-to-test-whether-an-icon-works","ae67180a-23b7-4b1f-90c5-f025c7edd0b5":"how-to-use-the-consumer-trend-canvas","36e45f78-face-4cb3-95cd-cbf6e461ae57":"journey-map-ecosystem-map-service-blueprint","54d55d03-8f64-4a4e-94a6-397cf873c405":"the-chicken-sandwich-perspective","e56a86ac-292e-4bf6-b613-8cab8595e2b9":"our-2025-nominees-for-best-emerging-technologies-in-ux-ui","b9b45e98-7fbc-4cd2-ad25-4de806cdf16e":"my-config-2024-key-takeaways","ca07284f-3eb9-4f2d-8d05-fa25f9997af1":"15-research-methods-graphic-designers-double-diamond","f63b36ff-7f5a-4ddb-b11c-ed57a874252b":"data-visualization-principles-in-practice","bdbda384-5ec9-43ce-8e04-0bcd9f142e02":"designing-for-users-in-distress","ae609892-49be-47e2-9527-ba51e6252944":"figma-auto-layout-explained","7a86437b-217c-46c5-9832-da017c47a463":"figma-glossary","d8836f58-7886-473c-a7af-fe34ee59cd8a":"five-years-to-get-rich-before-ai-futures-thinking","b4cc4258-88ef-4f0b-89ab-90ba61258b4e":"practical-prompting-for-teachers","92cb182c-ea27-4cc5-9d50-40c5dd1eef7a":"swiss-style-and-the-new-york-school","3654f76a-378a-435e-8d84-bfa6a05f6d7a":"trend-is-a-category-not-a-compliment","016a5dc9-d306-443b-8a0c-784607067d45":"standards-and-legibility-in-signage","0d4f66dd-cb0f-4555-84cb-44bb5624a03c":"ten-improv-rules-for-design-critique","79250f89-4bcd-4ec5-b942-1ce0b4d52b78":"the-avant-gardes-that-still-shape-design","7c10a08b-d604-4d4d-a009-2400c53b6b59":"understanding-design-systems","8eeee011-eb9d-4fdc-9afe-f856fd33e053":"meeting-figma-slides","bdecb30f-74c1-446a-80d4-315f0db32510":"what-it-takes-to-be-a-good-designer","e44d8219-d7c5-4585-b6f2-3fbb76e9d813":"a-bitten-apple-how-ego-costs-design-teams-progress","b1d7cfd5-94f2-457d-8534-7dc7cd3053f5":"a-readable-timeline-of-graphic-design-history","1b025d59-8cdd-47ab-825c-b44301d9e56c":"computer-buying-guide-for-graphic-designers","7136350e-32b6-4799-a067-2945462c74b9":"anatomy-of-an-infographic","fc376070-6a8e-4885-bc5b-5392f2ea72d4":"design-history-three-eras-part-1-before-modernism","ae5d2846-c99a-4b96-85f4-93be2a63f6cb":"futures-thinking-for-product-designers","778b781d-23e5-45f4-91dd-d0782796c253":"design-history-three-eras-part-2-modernism","36a64540-e6cb-4591-82be-dd3cf13f3168":"letters-grids-and-building-icons","46eb0627-397b-4642-b36b-4eaea8e9375d":"five-directions-in-contemporary-design","c603686b-3d64-4534-bd99-4b3d163907c6":"motion-in-digital-products-guide","1ce96791-887c-4b99-affb-0cb1fa0a94c2":"pestel-for-designers","2d8aef00-9a3b-4648-bc46-0a74a20bac0f":"running-your-own-local-ai-designers-teachers","7c9caf44-7c35-41e3-b325-83ea8fa765b6":"what-is-a-sign-semiotics-primer-for-designers","80345e24-6050-439b-9c3b-9e1690a6a5de":"games-design-and-ourselves-please-dont-take-it-the-wrong-way","b4100900-6eb5-4a05-b9b3-ce765168f267":"the-power-of-icebreakers-in-meetings","cc6fe4f9-90f9-4e45-ae3f-b544b044da5a":"ai-ethics-classroom-course-ai-policy","f7429a53-d35f-4e02-8ecf-79254a953eed":"apps-sites-and-games-i-recommend-to-designers","2b3466be-47b4-42f4-9a58-7597a6f22262":"design-history-three-eras-part-3-postmodern-and-digital","7ced4be9-c1c8-40ba-adf8-bc720169b799":"design-thesis-problem-objectives-scope-limitations","c6f9f758-c8bb-4fba-8ca1-1041f2907c86":"how-to-read-an-image-a-practical-toolkit","589e80bb-7281-4b11-8ad5-3c3a72bbd601":"isotype-neurath-arntz-and-the-method","747f580d-9190-4d67-9f5f-0a243e36bce4":"mesoamerica-media-stereotypes-and-better-depictions","fff8a94b-53e2-4624-b63f-cb3466c9146c":"what-the-simpsons-no-no-sheets-teach-us-about-design-systems","240536a4-d1ff-4488-9c25-62af5c228b38":"trend-or-fad-five-criteria"}}